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2 research outputs found

Consumers’ Purchase Intention on Discount and Donation Rates: Moderating Effects of Altruism and Product Type

Author: Arora N.
Barone M. J.
Baston C. D.
Foreh M. R.
Henderson T.
Khan U.
Kivetz R.
Kivetz R.
Lichtenstein D. R.
Loureiro M. L.
Okada E. M.
Pracejus J. W.
Strahilevitz M. A.
Strahilevitz M. A.
Winterich K. P.
곽재필
박은아
박은아
조형기
한승희
Publication venue: 'Ewha Journal of Social Sciences'
Publication date
Field of study

The Effect of Green Attribute Centrality, Regulatory Focus, and Message Framing on Consumers’ Attitudes and Purchase Intentions

Author: Avnet T.
Cesario J.
Chandran S.
Chang C.
Delmas M. A.
Edwards W.
Freitas A. L.
Ganzach Y.
Ganzach Y.
Gershoff A. D.
Griskevicius V.
Higgins E. T.
Kahneman D.
Keller K. L.
Khan U.
Krantz J. H.
Kronrod A.
Levin I. P.
Levin I. P.
Lockwood P.
Luchs M. G.
Maheswaran D.
Mazar N.
Monin B.
Peattie K.
Peloza J.
Peloza J.
Pickett-Baker J.
Riva G.
Rozin P.
Segev S.
Shiv B.
Sloman S. A.
Tang E.
Troye S. V.
Tversky A.
Wang J.
Wymer W.
Xue Fei
Zeithaml V. A.
곽재필
김종흠
김종흠
문선정
문연희
성영신
신찬호
안광호
양인목
이성균
하영원
허은정
Publication venue: 'Korean Academy of Commodity Science & Technology'
Publication date
Field of study

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