1,111 research outputs found
A Comparative Evaluation of ENiCu-7 and ENiCrFe-3 Electrodes for Dissimilar Metal Welding Applications(Materials, Metallurgy & Weldability)
Full text linkBehavior of Rare Earth Metal Oxides during Arcing(Physics, Process, Instrument & Measurement)
Full text linkDirect Observation of Cathode Surface : Gas-Tungsten-Arc Electrode (3)(Physics, Process, Instrument & Measurement)
Full text linkGas-Tungsten-Electrode (Report 4) : Measurement of Cathode Temperature(Physics, Process, Instrument & Measurement)
Full text linkInvestigation of Dissimilar Joints Between Low Carbon Steel and Monel 400(Materials, Metallurgy & Weldability)
Full text linkOxidation Behaviour and Rim Formation Mechanism of Tungsten Electrode(Physics, Process, Instrument & Measurement)
Full text linkGas-Tungsten-Electrode (Report 5) : Effect of Combined Additives of Rare Earth Metal Oxides on Arc Characteristics of Tungsten Electrode(Physics, Process, Instrument & Measurement)
Full text linkExploration of e-Marketing Strategies for Cosmetic Products Based on Word-of-Mouth Information
Get PDFA methodological approach is proposed to understand the potential importance of e-WOM in e-Marketing. Focusing on the cosmetic product market in Japan, a social network named @COSME is chosen for the study. More specifically, actual blogs concerning skin lotions are collected from @COSME in the period between November 1, 2007 and October 31, 2008. By identifying key words which are used by either manufactures for promoting skin lotions on the Internet or consumers in their blogs, it is examined how such key words would overlap each other, thereby providing a basis to establish effective e-marketing strategies in e-WOM communications
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