Brincando com embalagens. Um projeto de design colaborativo entre universidade e empresa

The education of design and of the professions that fall under the “culture of project” are being studied by several researchers. In the 1980s, Donald Schön (1983, 1987) investigated with great interest the teaching in architectural design studios. Schön managed to advance in the teaching/learning by proposing the theory of “reflection-in-action.” However, universities in general are often displaced from the social reality in which they operate due to their strong academic tradition. This article starts from a view of the process of innovation driven by design to achieve a reflection of how the relationship between universities and organizations can play an important role in this context. To do so it is presented a collaborative work between the Unisinos School of Design and Litocromart, a graphics services company, specialized in developing and printing packages. At the end we present some conclusions about this experience, which might assist others in making future collaborative projects of this type. Key words: innovation, collaborative design, university, company.O ensino do design e das profissões que se enquadram na “cultura do projeto” vem sendo objeto de estudo por diversos pesquisadores. Nos anos 1980, Donald Schön (1983, 1987) investigou com grande interesse o ensino nos ateliês de projeto de arquitetura. Schön conseguiu avançar nos processos de ensino/aprendizagem propondo a teoria da “reflexão-na-ação”. No entanto, universidades em geral muitas vezes se encontram deslocadas da realidade social onde estão inseridas em função da forte tradição acadêmica. O presente artigo parte de uma visão do processo inovação dirigida pelo design para chegar a uma reflexão de como o relacionamento entre universidades e organizações pode desempenhar um importante papel nesse contexto. Para tanto se apresenta um trabalho colaborativo entre a Escola de Design Unisinos e a empresa de serviços gráficos Litocromart, especializada no desenvolvimento e impressão de embalagens. Ao final são apresentadas algumas conclusões sobre essa experiência que poderão auxiliar na realização de futuros projetos colaborativos deste tipo.Palavras-chave: inovação, design colaborativo, universidade, empresa

Brincando com embalagens. Um projeto de design colaborativo entre universidade e empresa

The education of design and of the professions that fall under the “culture of project” are being studied by several researchers. In the 1980s, Donald Schön (1983, 1987) investigated with great interest the teaching in architectural design studios. Schön managed to advance in the teaching/learning by proposing the theory of “reflection-in-action.” However, universities in general are often displaced from the social reality in which they operate due to their strong academic tradition. This article starts from a view of the process of innovation driven by design to achieve a reflection of how the relationship between universities and organizations can play an important role in this context. To do so it is presented a collaborative work between the Unisinos School of Design and Litocromart, a graphics services company, specialized in developing and printing packages. At the end we present some conclusions about this experience, which might assist others in making future collaborative projects of this type. Key words: innovation, collaborative design, university, company.O ensino do design e das profissões que se enquadram na “cultura do projeto” vem sendo objeto de estudo por diversos pesquisadores. Nos anos 1980, Donald Schön (1983, 1987) investigou com grande interesse o ensino nos ateliês de projeto de arquitetura. Schön conseguiu avançar nos processos de ensino/aprendizagem propondo a teoria da “reflexão-na-ação”. No entanto, universidades em geral muitas vezes se encontram deslocadas da realidade social onde estão inseridas em função da forte tradição acadêmica. O presente artigo parte de uma visão do processo inovação dirigida pelo design para chegar a uma reflexão de como o relacionamento entre universidades e organizações pode desempenhar um importante papel nesse contexto. Para tanto se apresenta um trabalho colaborativo entre a Escola de Design Unisinos e a empresa de serviços gráficos Litocromart, especializada no desenvolvimento e impressão de embalagens. Ao final são apresentadas algumas conclusões sobre essa experiência que poderão auxiliar na realização de futuros projetos colaborativos deste tipo.Palavras-chave: inovação, design colaborativo, universidade, empresa

The past, present, and future of the Brain Imaging Data Structure (BIDS)

The Brain Imaging Data Structure (BIDS) is a community-driven standard for the organization of data and metadata from a growing range of neuroscience modalities. This paper is meant as a history of how the standard has developed and grown over time. We outline the principles behind the project, the mechanisms by which it has been extended, and some of the challenges being addressed as it evolves. We also discuss the lessons learned through the project, with the aim of enabling researchers in other domains to learn from the success of BIDS

Cross-modal properties of the primary somatosensory cortex: a by-product of Hebbian association learning

Background: A growing body of evidence suggests the existence of a Tactile Mirror System in the human brain: the observation of tactile events activates the same cortical network implicated in tactile perception, including the primary somatosensory cortex (S1). It has been suggested that such crossmodal, mirror-like, responses of S1 may arise from Hebbian association learning plasticity: the contingency of seeing a touch and the feeling of a tactile sensation may reinforce synapses between visual and somatosensory neurons. We tested this hypothesis with a novel crossmodal Paired Associative Stimulation (PAS). Methods: In the crossmodal PAS, a visual stimulus depicting a hand being touched is repeatedly presented, paired with a Transcranical Magnetic Stimulation (TMS) pulse over S1. We investigated the efficacy of this protocol in inducing timing-dependent crossmodal plasticity, assessed in terms of changes of tactile acuity. Eighteen healthy participants took part in a within-subjects experiment: the inter-stimulus interval (ISI) between the seen touch and the TMS pulse varied across PAS sessions. Results: A significant improvement in tactile acuity was induced by the cross-modal PAS only at a selective (20 ms) ISI. The present result shows that associative plasticity within S1 can be effectively induced through vision, highlighting the existence of crossmodal plastic mechanisms