Place Pulling Power: a case of Liverpool’08

The paper contributes to the developing knowledge of place branding and highlights the importance of place branding strategies, that enabling the place to seek continual development and prosperity. The theoretical concepts of place brand creators, influencers and key driving forces, together with the different brand user groups are set against both current and historic indicators of place branding to model the pulling power of place branding. Interviews with key stakeholders indicate that, in the case of the Liverpool ’08 campaign, they are generally positive about the re-branding campaign and considered it to be creating a positive image that will continue to drive inward investment and increase tourism. However, it is clear that reputation and intangible factors are more important than functional and tangible factors when creating a positive brand image. Understanding place brands and the influence on the performance of the place, in terms of continuous development, regeneration and sustainability is important. Future comparative-case analyses between places that have gone through regeneration and repositioning could help to understand the significance of place branding, in terms of sustainability of place, and identify the specific facets of a place that could prove critical when putting place branding practices into action

Measuring attitudes towards Global Learning among future educators in England

This paper reports upon a multi-agency approach to measuring attitudes towards global learning among future educators at a university in the north-west of England. This study provides a response to concerns that global learning research and evaluation of global education interventions tend to focus upon short-term, observable outcomes rather than longer-term changes in behaviour, attitude, and practice. It is based upon the assumption that global learning in teacher education must focus upon the development of who the educator is as a person, including his or her values, attitudes, and associated dispositions. This paper will outline the process of constructing an attitude inventory, based upon Thurstone scaling, by a range of professionals working in local government, teacher education, and non-government organizations that promote global education. It reports upon the use of this survey at the beginning, middle, and end of a compulsory course completed by a cohort of 154 undergraduate students of primary teacher education. The findings show positive changes in attitudes towards global learning among females and eradication of the most negative attitudes towards global learning during the course of study. Causal factors relating to cultural practice are suggested. The limitations of this particular tool for researching global learning are discussed alongside the insight gained from this collaborative process of evaluation

Short-term impacts of enhanced Greenland freshwater fluxes in an eddy-permitting ocean model

In a sensitivity experiment, an eddy-permitting ocean general circulation model is forced with realistic freshwater fluxes from the Greenland Ice Sheet, averaged for the period 1991–2000. The fluxes are obtained with a mass balance model for the ice sheet, forced with the ERA-40 reanalysis dataset. The freshwater flux is distributed around Greenland as an additional term in prescribed runoff, representing seasonal melting of the ice sheet and a fixed year-round iceberg calving flux, for 8.5 model years. By adding Greenland freshwater fluxes with realistic geographical distribution and seasonality, the experiment is designed to investigate the oceanic response to a sudden and spatially/temporally uniform amplification of ice sheet melting and discharge, rather than localized or gradual changes in freshwater flux. The impacts on regional hydrography and circulation are investigated by comparing the sensitivity experiment to a control experiment, without additional fluxes. By the end of the sensitivity experiment, the majority of additional fresh water has accumulated in Baffin Bay, and only a small fraction has reached the interior of the Labrador Sea, where winter mixed layer depth is sensitive to small changes in salinity. As a consequence, the impact on large-scale circulation is very slight. An indirect impact of strong freshening off the west coast of Greenland is a small anti-cyclonic component to the circulation around Greenland, which opposes the wind-driven cyclonic circulation and reduces net southward flow through the Canadian Archipelago by ~10%. Implications for the post-2000 acceleration of Greenland mass loss are discussed

The transformative potential of international service-learning at a university with a Christian foundation in the UK

This article draws upon the findings of a study at Liverpool Hope University (LHU) into the transformative nature of International Service-Learning (ISL) experiences for student participants. This research is concerned with the implications of these findings for professional practice, in particular how ISL is constructed in Higher Education policy and practice. Recognising the problematic nature of this endeavor, this article responds to a call for discussion around pedagogical approaches underpinning counter-cultural and critical service programmes aligned with the radical principles of the Catholic social teaching. This study is grounded in a holistic conceptualisation of transformative learning that demands looking beyond an epistemological process that involves shifts in worldview and habits of mind to an ontological process that accounts for changes to our being in the world. It investigated how LHU students describe their ongoing experience of ISL and explored the conditions for learning and the associated transformative processes and outcomes in this context. Data analysis involved phenomenological description, constant comparative thematic analysis followed by a critical, hermeneutical analysis. This article will explicate the themes of moral and spiritual learning that emerged as part of a broader framework. In particular, it was found that the development of authentic relationships between travelling companions, accompanying tutors and partners overseas is central to learning that is reciprocated and provides a model of the transformative process in this context. This article concludes that this presents a pedagogical approach grounded in social justice that enables ISL to reach its transformative potential

Perceived family functioning and friendship quality: cross-sectional associations with physical activity and sedentary behaviours.

This study examined the association of adolescent-reported family functioning and friendship quality with objectively-measured moderate to vigorous physical activity (MVPA), sedentary time, and self-reported sedentary behaviours.The work of Andrew J Atkin, Kirsten Corder, and Esther M F van Sluijs was supported, wholly or in part, by the Centre for Diet and Activity Research (CEDAR), a UKCRC Public Health Research Centre of Excellence (RES-590-28-0002). Funding from the British Heart Foundation, Department of Health, Economic and Social Research Council, Medical Research Council, and the Wellcome Trust, under the auspices of the UK Clinical Research Collaboration, is gratefully acknowledged. The work of Esther M F van Sluijs, Kirsten Corder, Ulf Ekelund and Soren Brage was supported by the Medical Research Council (MC_UU_12015/7, MC_UU_12015/3). The ROOTS data collection was supported by a programme grant to Ian Goodyer (074296/Z/04/Z) from the Wellcome Trust and by the Medical Research Council Epidemiology Unit and Medical Research Council Human Nutrition Research.This is the final version of the article. It first appeared at http://www.ijbnpa.org/content/12/1/2

The influence of mortality and socioeconomic status on risk and delayed rewards: a replication with British participants

Here, we report three attempts to replicate a finding from an influential psychological study (Griskevicius et al., 2011b). The original study found interactions between childhood SES and experimental mortality-priming condition in predicting risk acceptance and delay discounting outcomes. The original study used US student samples. We used British university students (replication 1) and British online samples (replications 2 and 3) with a modified version of the original priming material, which was tailored to make it more credible to a British audience. We did not replicate the interaction between childhood SES and mortality-priming condition in any of our three experiments. The only consistent trend of note was an interaction between sex and priming condition for delay discounting. We note that psychological priming effects are considered fragile and often fail to replicate. Our failure to replicate the original finding could be due to demographic differences in study participants, alterations made to the prime, or other study limitations. However, it is also possible that the previously reported interaction is not a robust or generalizable finding

Properties of electrons scattered on a strong plane electromagnetic wave with a linear polarization: classical treatment

The relations among the components of the exit momenta of ultrarelativistic electrons scattered on a strong electromagnetic wave of a low (optical) frequency and linear polarization are established using the exact solutions to the equations of motion with radiation reaction included (the Landau-Lifshitz equation). It is found that the momentum components of the electrons traversed the electromagnetic wave depend weakly on the initial values of the momenta. These electrons are mostly scattered at the small angles to the direction of propagation of the electromagnetic wave. The maximum Lorentz factor of the electrons crossed the electromagnetic wave is proportional to the work done by the electromagnetic field and is independent of the initial momenta. The momentum component parallel to the electric field strength vector of the electromagnetic wave is determined only by the diameter of the laser beam measured in the units of the classical electron radius. As for the reflected electrons, they for the most part lose the energy, but remain relativistic. There is a reflection law for these electrons that relates the incident and the reflection angles and is independent of any parameters.Comment: 12 pp, 3 fig

Self-affine subglacial roughness:consequences for radar scattering and basal water discrimination in northern Greenland

Subglacial roughness can be determined at a variety of length scales from radio-echo sounding (RES) data either via statistical analysis of topography or inferred from basal radar scattering. Past studies have demonstrated that subglacial terrain exhibits self-affine (power law) roughness scaling behaviour, but existing radar scattering models do not take this into account. Here, using RES data from northern Greenland, we introduce a self-affine statistical framework that enables a consistent integration of topographicscale roughness with the electromagnetic theory of radar scattering. We demonstrate that the degree of radar scattering, quantified using the waveform abruptness (pulse peakiness), is topographically controlled by the Hurst (roughness power law) exponent. Notably, specular bed reflections are associated with a lower Hurst exponent, with diffuse scattering associated with a higher Hurst exponent. Abrupt waveforms (specular reflections) have previously been used as a RES diagnostic for basal water, and to test this assumption we compare our radar scattering map with a recent prediction for the basal thermal state. We demonstrate that the majority of thawed regions (above pressure melting point) exhibit a diffuse scattering signature, which is in contradiction to the prior approach. Self-affine statistics provide a generalised model for subglacial terrain and can improve our understanding of the relationship between basal properties and ice-sheet dynamics.</p

Perceptions of innovation-based relationship marketing (PIRM) in the Sri Lankan retail banking sector: A qualitative study.

The purpose of this research is to investigate the “Perceptions of Innovation based Relationship Marketing” (PIRM) model based on evidence from four retails banks in Sri Lanka. From the bankers’ perspectives, the PIRM model focuses on how product innovation, process innovation and organizational innovation lead to improving relationship marketing. This research used qualitative methods using sixteen in-depth interviews in four retail banks in Sri Lanka. Four bankers were interviewed from each bank. The theory building case study approach has been adopted together with cross-case synthesis. The qualitative thematic analysis showed that bankers rely on three dimensions of innovation: product innovation, process innovation and organizational innovation, perceiving those to promote the improvement of relationship marketing. From the retail banking perspective, the PIRM model may enable better understanding of customer retention and acting as a way of promoting innovative sustainable competitive advantage

Online store brand experience impacting on online brand trust and online repurchase intention: The moderating role of online brand attachment

The scope of this research is to examine the impact of online store brand experience on online brand trust and online repurchase intention. Additionally, the study tests whether online brand attachment moderates these influences. Data was gathered in two cites in Pakistan and path relationships in the theoretical model were analysed using partial least squares structural equation modelling. The study results confirm that onlinebrand attachment and online brand experience have a direct relationship with online brand trust and online repurchase intention. Conclusively, online brand attachment significantly moderates the two relationships between a) online brand experiences and online brand trust and b) online brand experiences and online repurchase intention.The study provides insights for online retail store managers to focus on improving the online experience for its customers in order to promote online brand trust and online repurchase intentions