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1 research outputs found
Integrated Marketing Communication and the Ethics of Advertising
Author
B. M.Young
C. E.Osgood
+30 more
C.Fill
C.Hackley
D. E.Schultz
D. E.Schultz
D. M.Gayeski
D. W.Dahl
D.Pickerton
G.Zinkhan
I.Linton
J. E.Grunig
K. E.Rosengren
K.Krippendorff
L.McDermott
M. A.Belch
M. L.Ray
O. R.Holsti
P.Chitakornkijsil
P.Chitakornkijsil
P.Kotler
P.Watzlawick
R. W.Belk
R.Ellis
S. E.Moriarty
S. W.Littlejohn
T. R.Duncan
T.Duncan
W. E.Schramm
W.Keegan
W.Schramm
W.van Waterschoot
Publication venue
'IGI Global'
Publication date
01/01/2019
Field of study
No full text
Crossref
No full text
