108 research outputs found

    Consumer behavior: A strategic approach

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    Bostonxxiii, 631 p.: illus.; 26 c

    Consumer behavior and marketing action

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    xx, 695 p.; 24 cm

    Consumer Behavior and Marketing Action.

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    xviii, 718 hlm .;24 c

    Marketing Planning & Strategy

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    Marketing Principles & Strategy

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    From Silos to Synergy

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    Comportamiento del consumidor

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    Product classification and the theory of consumer behavior

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    Consumer behavior and marketing action, 2nd.ed/ Assael

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    xx, 695 hal. : ill. ; 24 c
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