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    2 research outputs found

    Augmenting Analytical CRM Strategies with Social BI

    Author
    1. A.Osterwalder
    2. C.Anderson
    3. C.Zott
    4. D.Bulos
    5. F. F.Reichheld
    6. I.Reiny
    7. J. C.Ward
    8. J. D.Thompson
    9. J.Kingman-Brundage
    10. P. M.Blau
    11. R.Burt
    12. R.Iriana
    13. S.Negash
    14. V.Kumar
    15. V.Kumar
    16. V.Zeithaml
    17. W.Reinartz
    Publication venue
    'IGI Global'
    Publication date
    01/01/2014
    Field of study
    No full text
    Crossref

    Augmenting Analytical CRM Strategies with Social BI

    Author
    1. A.Osterwalder
    2. C.Anderson
    3. C.Zott
    4. D.Bulos
    5. F. F.Reichheld
    6. I.Reiny
    7. J. C.Ward
    8. J. D.Thompson
    9. J.Kingman-Brundage
    10. P. M.Blau
    11. R.Burt
    12. R.Iriana
    13. S.Negash
    14. V.Kumar
    15. V.Kumar
    16. V.Zeithaml
    17. W.Reinartz
    Publication venue
    'IGI Global'
    Publication date
    Field of study
    No full text
    Crossref
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