Strategic consensus between functions and the role of supply chain technology as moderator

Purpose: This study aims to identify whether the degree of fit of the correlation between high supply chain and manufacturing strategy will result in a better performance. Design/methodology/approach: Strategic alignment test between the functions uses 102 SMEs in Yogyakarta as, Indonesia with purposive sampling technique. The data are collected by distributing questionnaires to the companies that qualify the criteria of the sample, respondent target are procurement manager, production and IT. Findings: Samples are grouped into two ideal types of strategies used mean split technique. 53 SMEs adopt ASCS (Agile Supply Chain Strategy) and 49 SMEs adopt LSCS (Lean Supply Chain Strategy). Two of the strategy groups have a low value of misfit score; it means that the degree of fit between supply chain strategy and manufacturing strategy is high. The result of simple regression test by using one side technique shows that a regression coefficient values is negative both in LSCS and ASCS group, but the hypothesis test is only proven on ASCS group while LSCS group is not significant. Research limitations/implications: (1) The empirical finding of bivariate fit model test encourage a research space to explore the other contingent variable besides manufacturing strategy. For example, business and information technology strategy; (2) The measurement of the company performance becomes the objective of the success of the alignment of supply chain strategy with the contingent variable which should be specified using the performance variable of the supply chain. Originality/value: The use of Euclidean distance formula is expected to cover the technical limitations of contingency test by using interaction approach between the complex variables; the value of misfit score reflects the extent to which program alignment between the company functions.Peer Reviewe

STRATEGIC PROFILING: EMPIRICAL EVIDENCE OF SUPPLY CHAIN STRATEGY PRACTICES IN SMALL AND MEDIUM ENTERPRISES

Introduction/Main Objectives: The purpose of this study is to describe the characteristics of the development pattern of the capabilities of SME (Small and Medium Enterprises) to manage an integrated supply chain’s capabilities. Background Problems: The use of a single source will lead to a single respondent bias and give rise to inter-rater reliability for the perceptual data. When measuring the performance variables in this study, which uses self-reporting, the use of a single respondent will lead to bias. Novelty: This study aims to test the concept of fit, in particular for the alignment of strategy between functions, which are the supply chain and manufacturing strategies, by using a selection approach. The taxonomy result will produce a strategic profile which is able to describe the extent to which the strategic decision agrees with, and is consistent between the functions of SMEs in particular. Research Methods: The hypothesis testing process of the study uses a sample of 102 SMEs in the Province of Yogyakarta, Indonesia. The testing technique used in this study is a cluster analysis and an ANOVA. Findings/Results: The testing result of the cluster analysis identifies three taxa of supply chain strategy groups. The result of the ANOVA test is used to test three hypotheses and all the hypotheses are supported, while the hypothesis of the supply chain’s strategy group differences, based on the type of product, is not proven. Conclusion: The cluster testing result produces strategic profiling; it identifies the three groups of the supply chain’s strategies that describe the ability of SMEs to design their supply chain’s capabilities, with particular regard to the six dimensions of the supply chain’s strategy that have been listed

Analysis of the Effect of Trust and Information Sharing on Supply Chain Performance with Innovation as a Mediating Variable (Study on gula semut SMEs in Kulon Progo Regency)

This study aims to determine the effect of trust (X1), information sharing (X2) on supply chain performance (Y) mediated by Innovation SMEs. The population in this study were SMEs in Kulon Progo Yogyakarta. From the population taken 35 samples with non-probability sampling method. The model in this study uses Partial Least Square. And the results showed that trust and information sharing have a significant positive effect on supply chain performance mediated by SME Innovation.  Applicative suggestions that can be applied are the need for trust between supply chain members. because there is still distrust between supply chain members which in the future can hinder supply chain performance. In addition, there is a need for innovations that can accelerate the performance of the supply chain such as the need for a sap drying oven, plastic caps so that the sap is not mixed with water and dirt and jerry cans are placed between 4 - 5 coconut trees which makes it easier to transport raw material supplies. With trust and information sharing can create these innovations that can affect supply chain performance

Evaluasi Misfit-Score Strategi Pemanufakturan dengan Strategi Bisnis Serta Dampaknya pada Kinerja Operasional

This research was established based on organizational kesesuaian hubungan theory, where in the formulation of strategic decision in manufacturing strategic must be alingment with business strategy. The higher congcruence can create higher performance. The hypothesis was tested with multiple regression models and the degree of fit (misfit-score) to computing with euclidean distance as regression coeficient.Keyword: Manufacturing, Business, Performance, Misfit-Score

GREEN MARKETING STRATEGY, GREEN SUPPLY CHAIN MANAGEMENT, ON BUSINESS PERFORMANCE: GREEN INNOVATION AS MEDIATION

This study aims to determine the role of green marketing strategy, green supply chain management on business performance with green innovation as a mediating variable in the creative economy in Yogyakarta. This research uses descriptive quantitative. The sample in this study were 60 SMEs. The sampling technique using purposive sampling. The data analysis method used in research is a Structural Equation Model (SEM) with Partial Least Square (PLS) 4.0. The results of this study The results of this study are green marketing strategy and green supply chain management affect business performance business performance. Green marketing strategy and green supply chain management affect green innovation. Green innovation affects business performance. Green innovation does not mediate the relationship of green marketing strategy to business performance. However, green innovation mediates the relationship between green supply chain management to business performance.Penelitian ini bertujuan untuk mengetahui peran strategi pemasaran ramah lingkungan, rantai pasok ramah lingkungan terhadap kinerja bisnis dengan inovasi ramah lingkungan sebagai variabel mediasi pada ekonomi kreatif Diyogyakarta. Penelitian ini menggunakan kuantitatif deskriptif. Sampel dalam penelitian ini adalah 60 UKM. Teknik pengambilan sampel menggunakan purposive sampling.  Metode analisis data yang digunakan dalam penelitian ini adalah Structural Equation Model (SEM) dengan Partial Least Square (PLS) 4.0. Hasil penelitian ini adalah green marketing dan green suplly chind berpengaruh terhadap kinerja bisnis. strategi pemasaran ramah lingkungan dan manajemen rantai pasok ramah lingkungan berpengaruh terhadap inovasi ramah lingkungan. Inovasi ramah lingkungan berpengaruh terhadap kinerja bisnis. Inovasi ramah lingkungan tidak memediasi hubungan strategi pemasaran ramah lingkungan terhadap kinerja bisnis. Namun inovasi ramah lingkungan memedisi hubungan manajemen rantai pasok ramah lingkungan terhadap kinerja bisnis

THE EFFECT OF SERVICE FEATURES ON LOYALTY IN MEDIATION OF BNI TAPLUS UGM CUSTOMER SATISFACTION

The increasing number of banking companies are switching to work on the consumer market, resulting in higher competition between banks. This research was conducted to analyze and determine the effect of BNI Taplus service features on customer satisfaction and customer loyalty and the effect of BNI Taplus service features on customer loyalty mediated by customer satisfaction. The data were obtained by distributing surveys to several respondents. The sample consisted of 100 respondents. This research analysis test using path analysis with the SEM method. The results of this research analysis test found several things that service features did not have a significant effect on customer satisfaction and loyalty of BNI Taplus UGM Yogyakarta Branch. While customer satisfaction is able to mediate positively and significantly the effect of service features on customer loyalty at BNI Taplus UGM Yogyakarta Branch

The Effect of Company Reputation, Service Quality, and Perceived Ease of User Loyalty on Mobile Banking Applications of Bank BPD DIY Mediated by User Satisfaction

This study was made to examine the effect of the influence of corporate reputation, service quality and perceived convenience on the loyalty of users of the Bank BPD DIY Mobile Banking application mediated by user satisfaction. This study is quantitative, based on using the Non-Probability Sampling method, namely by taking the opportunity, the considerations in taking the selected sample in this study are: using the BPD DIY mobile banking application for at least 3 months, aged at least 17 years, and has an ID card domiciled in Yogyakarta. The sample size that will be taken in this study is 100 respondents. The data taken is then processed using SmartPLS 3.2.9 software. And this study will clearly affect the loyalty of users of the BPD DIY mobile banking application

THE EFFECT OF SERVICE FEATURES ON LOYALTY IN MEDIATION OF BNI TAPLUS UGM CUSTOMER SATISFACTION

The increasing number of banking companies are switching to work on the consumer market, resulting in higher competition between banks. This research was conducted to analyze and determine the effect of BNI Taplus service features on customer satisfaction and customer loyalty and the effect of BNI Taplus service features on customer loyalty mediated by customer satisfaction. The data were obtained by distributing surveys to several respondents. The sample consisted of 100 respondents. This research analysis test using path analysis with the SEM method. The results of this research analysis test found several things that service features did not have a significant effect on customer satisfaction and loyalty of BNI Taplus UGM Yogyakarta Branch. While customer satisfaction is able to mediate positively and significantly the effect of service features on customer loyalty at BNI Taplus UGM Yogyakarta Branch