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1 research outputs found
The Degree of Internationalization and the Use of Social Media in Marketing Communication
Author
B.Jankowska
B.Petersen
+23 more
Ch. G.Asmussen
Ch.Dörrenbacher
D.Barney
E.Babbie
G.Albaum
H.Meffert
H.Mühlbacher
J. A.Wolff
J. W.Lu
L.Eagle
L.Manovich
M.Bruhn
M.Perlitz
P. D.Bennet
P. R.Smith
P.Buckley
P.De Pelsmacker
P.Kotler
P.Kotler
P.Kotler
P.Levinson
S.Loane
W.Goddard
Publication venue
'IGI Global'
Publication date
Field of study
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