Operationalising Corporate Social Responsibility (Csr) And The Development Debate

A considerable amount of attention has been paid to the construct of Corporate Social Responsibility (CSR) and yet research on the precise measurement of CSR has remained limited. Measures have been hampered by a lack of clarity in theoretical frameworks and empirical methods for the CSR construct. Given that the empirical study of CSR measurement is in an undeveloped state, this research describes efforts to justify and prove the relationship between measurement items and the construct. Based on a study among Malaysian stakeholders, this research conceptualises CSR as a formative construct consisting of eight dimensions: process, policy, values, environment, personal, profit, people and politics. The analyses reveal alternative approaches from a conceptual and methodological standpoint that makes clear the danger of misspecifying formative models as reflective, or vice versa. In this regard, it is proposed that the agenda and scope of CSR, as well as the measures used to implement it, are a manifestation of the formative construct that corporations have to operationalise in order to perform CSR better or more efficientl

East meets West : toward a theoretical model linking guanxi and relationship marketing

This conceptual study critically examines the separate concepts of guanxi and relationship marketing, explores the differences between the two approaches, and proposes innovative linkages between them. Chinese guanxi develops relationships at the inter-personal level, whereas relationship marketing develops relationships at the inter-organizational level. Both concepts are well known, but a dearth of critical comparison remains in academic literature, even though evidence suggests that managers can use the linkages between the approaches to improve customer recruitment and retention. Through a critical review and synthesis of prior research on guanxi and relationship marketing, this study proposes a novel theoretical model that links guanxi and relationship marketing and develops theoretical and managerial implications of such linkages. As such, this study offers new and valuable insights and benefits for Asian firms, which employ only guanxi-type relationships

To do well by doing good: improving corporate image through cause-related marketing

As part of their corporate social responsibility, many organizations practice cause-related marketing, in which organizations donate to a chosen cause with every consumer purchase. The extant literature has identified the importance of the fit between the organization and the nature of the cause in influencing corporate image, as well as the influence of a connection between the cause and consumer preferences on brand attitudes and brand choice. However, prior research has not addressed which cause composition most appeals to consumers or the impact of cause choice on corporate image. A between-subjects field experiment in the Netherlands examines the influence of three core cause attributes—cause type, cause scope, and cause acuteness—on consumers’ perceptions of corporate image. Furthermore, this experiment examines the extent to which consumer identification with the cause mediates the influence of the cause attributes on corporate image. The findings indicate that identification with the cause leads to more positive evaluations of marketing campaigns for cause type and cause scope. Also, however, our results uncover a negative direct relationship between cause scope and corporate image. Cause acuteness is only marginally influential in corporate image perceptions. By proposing and testing a comprehensive model of the influence of cause attributes on corporate image in cause-related marketing, this article provides important implications and suggests avenues for further research

EDUKASI PENCEGAHAN LIPEMIK PADA PENDONOR

Parameter utama manajemen mutu pelayanan darah adalah mengurangi tingkat pembuangan komponen darah dari pendonor yang dianggap tidak layak ditransfusikan. Pengukuran yang tepat dalam manajemen pelayanan darah adalah melakukan screening pendonor terutama untuk mencegah penularan infeksi melalui transfusi darah. Disamping itu terdapat alasan lain untuk komponen darah yang dapat menyebabkan proses pembuangan komponen yaitu perubahan warna pada plasma darah. Secara umum, plasma berwarna kekuningan dan terdapat suspensi sel darah lainnya. Plasma yang keruh atau berwarna putih dapat disebabkan oleh kelebihan lemak atau kolesterol dalam darah. Lipemik merupakan salah satu kondisi sampel donor yang terlihat keruh cenderung berwarna milky pada plasma, karena adanya akumulasi partikel Very Low-density Lipoprotein (VLDL), Chylomicron dan memiliki kandungan trigliserida yang tinggi. Kadar trigliserida dan kolesterol dalam serum dapat beresiko menimbulkan kekeruhan pada sampel. Berdasarkan hal tersebut maka perlu dilakukan analisa penyebab lipemik yang sering dijumpai pada kegiatan donor darah, jika hal ini berkelanjutan maka akan menambah pembuangan komponen darah yang berakibat pada menurunnya jumlah stok darah berkualitas. Kegiatan pengabmas dilakukan pemeriksaan kolesterol yang didukung juga dengan pendataan Indeks Massa Tubuh (IMT). Responden juga mendapatkan edukasi melalui leaflet pencegahan lipemik pada pendonor sehingga dari kegiatan ini diharapkan dapat mengurangi kasus  pembuangan komponen darah yang tidak layak ditransfusikan. Hasil kegiatan pengabmas dapat disimpulkan bahwa rata-rata nilai kolesterol berdasarkan usia  41-50 tahun (220,714 kg/m2)  menunjukkan  kadar kolesterol melebihi batas normal dibandingkan dengan kategori usia lainny

PEMERIKSAAN GOLONGAN DARAH REMAJA PADA KEGIATAN JUMBARA NASIONAL LAMPUNG TAHUN 2023

Pemeriksaan golongan darah sangat penting dilakukan seseorang sebelum mendonorkan darahnya. Pemeriksaan golongan darah bertujuan untuk mengetahui golongan darah seseorang sehingga  darah hasil donor darah akan ditransfusikan sesuai dengan golongan darah penerima. Menurut dari data Dukcapil tahun 2022 diketahui sebanyak 40 juta informasi tentang golongan darah yang dimiliki oleh penduduk Indonesia dan masih banyak penduduk yang belum memasukkan golongan darahnya didalam Kartu Keluarga dan Kartu Tanda Penduduk. Tujuan kegiatan pengabdian masyarakat ini adalah untuk membantu masyarakat mengetahui golongan darah terutama pada remaja. Metode pelaksanaan kegiatan pengabdian masyarakat ini untuk mengidentifikasi masalah dengan mendeteksi apakah remaja sudah mengetahui golongan darahnya dan melakukan edukasi kepada remaja untuk mengetahui pentingnya golongan darah. Hasil dari kegiatan pengabdian ini dari 236 remaja didapatkan golongan darah A 72 (30.5%), golongan darah B 64 orang (27.1%), golongan darah AB 13 orang (5.5%) dan golongan darah O 87 orang (36.9%). Manfaat pengabdian ini adalah meningkatkan pengetahuan peserta JUMBARA tentang identifikasi golongan darahnya, sehingga diharapkan dengan mengetahui golongan darah tersebut akan memudahkan jika dikemudian hari terjadi kondisi darurat lebih cepat penangannya. Diharapkan program pengabdian memberikan pelayanan pemeriksan golongan darah sekaligus memberikan pemahaman pentingnya melakukan pemeriksaan golongan darah

Exploring perceptions of advertising ethics: an informant-derived approach

Whilst considerable research exists on determining consumer responses to pre-determined statements within numerous ad ethics contexts, our understanding of consumer thoughts regarding ad ethics in general remains lacking. The purpose of our study therefore is to provide a first illustration of an emic and informant-based derivation of perceived ad ethics. The authors use multi-dimensional scaling as an approach enabling the emic, or locally derived deconstruction of perceived ad ethics. Given recent calls to develop our understanding of ad ethics in different cultural contexts, and in particular within the Middle East and North Africa (MENA) region, we use Lebanon—the most ethically charged advertising environment within MENA—as an illustrative context for our study. Results confirm the multi-faceted and pluralistic nature of ad ethics as comprising a number of dimensional themes already salient in the existing literature but in addition, we also find evidence for a bipolar relationship between individual themes. The specific pattern of inductively derived relationships is culturally bound. Implications of the findings are discussed, followed by limitations of the study and recommendations for further research

Reviewing Competence in Practice: Reform of Continuing Professional Development for Irish Pharmacists

There has been significant reform of the Continuing Professional Development (CPD) requirements for Irish pharmacists over the past five years. In 2015, a new system was established that includes quality assurance of practitioner engagement in CPD and quality assurance of practitioner competence. Pharmacists must now plan and document their learning activities in an electronic portfolio (ePortfolio) and they must participate in an ePortfolio Review process once every five-year period. A random sample is chosen each year to participate in a review of their practice for pharmacists in patient-facing roles. This paper provides an overview of the development and implementation of these quality assurance processes and it considers the outcomes that were observed in the first four years of implementation. By April 2019, almost 3000 pharmacists had participated in the ePortfolio Review process over the preceding three years, of which 96.2% demonstrated appropriate engagement in CPD. In the preceding two years, almost 200 pharmacists had participated in Practice Review, of which 97.5% have demonstrated the required level of competence across four competencies. All of the pharmacists who did not demonstrate the required level of competence in one or more competency area during Practice Review had previously demonstrated appropriate engagement in CPD through the ePortfolio Review process. This raises interesting questions regarding the use of engagement in continuing education (CE) or CPD as a surrogate measure for competence by professions

ePortfolio to support professional development during experiential learning placements: Guided by students-as-partners theory, enabled through students-as-partners practice

This case study applies a students-as-partners focus to the use of ePortfolio concepts during experiential learning placements. In describing our project and as evident here, in referring to ePortfolio in the singular, we cite it as an abstract concept, while the plural reference marks practice, in this study taking the form of studentgenerated instances of ePortfolio use, in particular as detailed in the ePortfolios experiences of two final-year students on experiential placement in a pharmacy programme. These two students used their ePortfolio to document and reflect critically on their experiential placements, showcasing their own studentgenerated ePortfolios at a symposium co-hosted by student partners, their placement preceptor, and other mentors. This student co-developed case study summarises key findings, including how the use of ePortfolio can support learner agency, and outlines recommendations for further incorporating ePortfolio use in experiential learning contexts. While grounded in the context of an undergraduate pharmacy programme, much of the study will resonate with colleagues based in International Journal for Students as Partners Vol. 7, Issue 2. October 2023 Roche, C., Abria, L., Farrell, O., Johnston, J., Penny Light, T., McKibben, A., Reast, A., & Yancey, K. B. (2023). “ePortfolio to support professional development during experiential learning placements: Guided by students-as-partners theory, enabled through students-as-partners practice” International Journal for other disciplines aligned with competency frameworks. The staff-student collaborative approach explored in this case study is likely of interest to students, educators, preceptors, tutors, mentors, and others developing curricula with an ePortfolio component

Patient involvement in outcome measures for psoriatic arthritis

Psoriatic arthritis (PsA) is a heterogeneous inflammatory arthritis with a varied clinical phenotype. There has been considerable international collaboration over recent years to develop and prioritise appropriate disease domains and outcome measures to capture all aspects of this complex disease. It has been recognised that patient-reported measures and physician assessments are complementary and, when used together, allow an improved reflection of disease burden. Taking this concept one step further, the experience in rheumatoid arthritis has demonstrated benefits of incorporating the patient perspective in the development of outcome measures. We report a systematic review demonstrating (1) that there has been little incorporation of the patient perspective in the development of outcome measures and domains in PsA, (2) the proceedings from the preliminary patient involvement in outcome measures for PsA (PIOMPSA) meetings, and (3) a proposed roadmap for improving patient involvement